Marketplace Observatory

Yocabe: the first steps toward carbon neutral logistics.

Carbon neutral logistics is no longer just an option, but an imperative necessity with which every company is called upon to deal.

Published 2 Apr 2025

In the world of online business, where shopping happens at the click of a button and fast delivery has become the norm, we face a crucial challenge: reducing the environmental footprint without compromising efficiency.

In this context, carbon neutral logistics is no longer just an option, but an imperative necessity that every company is called upon to deal with.

Consumers are becoming increasingly aware of the importance of environmental issues, so ecommerce companiesare being called upon to respond with sustainable solutions that ensure a greener future.

It is important to emphasize then how the transition to carbon neutral logistics can not only be a great benefit to the planet, but also offer significant competitive advantages in the global marketplace.

In fact, sustainability and business success can go hand in hand and lead a company to great achievements.

Environmental impact in the fashion industry

The e-commerce sector is known to be associated with a high level of carbon emissions, positioning itself as an area of great contradiction.

On the one hand, there is a growing consumer awareness of sustainability, which is also manifested through thepurchase of second-hand items.

On the other hand, the fast fashion phenomenon reveals that many still see clothing primarily as an ephemeral consumer good, with the added problem of a high rate of returns.

In this complex context, Yocabé collaborates with numerous brands in the fashion industry, managing their international shipments.

This central position has made it crucial toidentify strategies that not only promote the growth of online brands at home and abroad, but do so in a sustainable way that minimizes environmental impact.

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Yocabe and its project toward sustainability

Today, Yocabe has achieved carbon neutrality with the help of Up2You, offsetting 19.01 tons of CO2 through 8 projects in 7 countries. Our efforts focus on the use of renewable energy and active involvement of partners and team toward sustainable practices.

Yocabé chooses Asendia Italy as partner to achieve 100% carbon neutral logistics

Asendia, one of the world leaders in logistics and distribution global, places environmental protection at the center of its priorities.

Asendia is distinguished by an ambitious sustainability strategy, in fact, from 2022 it is 100% carbon neutral by offsetting.

It offsets CO2 emissions mainly from international transportation by investing in renewable energy projects, thus ensuring a reduced carbon footprint in its services, including those provided through international partnerships.

In 2023 alone, Asendia offset 261,051 tons of CO2 by investing in wind power plants.

The partnership between Yocabe and Asendia Italy represents a strategic and conscious step in the sustainability journey undertaken by Yocabé.

The collaboration with Asendia, in fact, is the result of a thoughtful choice aimed at strengthening the eco-friendly approach in the context of digital commerce.

The e-commerce sector is known to be associated with significant carbon emissions, making it imperative for those operating in this field toadopt responsible practices.

Both companies stand out for their commitment to carbon neutrality and active participation in carbon offsetting.

"This collaboration enables brands to expand their global presence and enhance the shopping experience while integrating effective multichannel strategies that respect the environment."

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